8 Steps To Start Selling Online

 

This post denotes a step by step process through which a Business Owner can start their eRetail Business through eCommerce platform. This post will definitely help them to understand the prerequisites to start their Online Presence.

1. Create a business plan:

• Meet your partners
• Brainstorm together
• Set up overall expense
• Plan your Events
• Timeline with key deadlines

2. Choose a catchy website address:

• It will help customers find you
• Select a domain name for the site that accurately represents what you are selling and helps brand your business.

3. Select the right e-commerce software:

• Upload product images
• Upload product description
• Give your customers the info they need
• Hire a content writer if you can't write yourself

4. Apply for a merchant account for processing credit cards:

• Most customers are accustomed to paying for goods and services online using their credit card.
• Give customers multiple payment options
• You need to have the following info:
  • Tax no.
  • Business Bank Account
  • Balance Sheet
  • Description of services
  • Documented Refund Policy

5. Design a user - friendly website:

• Animation & graphics can impress and persuade visitors to buy
• Improve the site's appearance
• Ensure 'Usability' - It is the key to earning the sale

6. Secure your site:

• 61 percent of cardholders said that they would shop online more if they knew their credit card information was secure.
• Let customers know its safe
• Purchase SSL Certificate

7. TEST YOUR SITE:

• Tweak your site before going live
• Test your site on different Browser (Internet Explorer, Firefox, Chrome, Safari, Opera, ...)
• Fix all broken links and images
• Double check phone numbers
• Create 'Frequently Asked Questions' page

8. Promote your site online:

• 77 percent of adults who research online before making a purchase use search engines like Google and Yahoo to do that research
• 40 percent of them go to the search engines first
• Advertise your site in the search engines
• Take advantage of search engine behavior to drive targeted traffic
• Optimize your site using SEO - "Search Engine Optimization"

Article Source: http://ishopify.net/blogs/news/29393409-8-steps-to-start-selling-online